Part 1. Basic information
* 3.
What is your native language?
* 4.
Do you own any rubik's cube at home?
* 5.
Who usually plays Rubik's Cube in your family?
* 6.
What is the age of your children? Please select all the applicable age groups if you have more than one children.[Multiple]
* 7.
What is your current 3x3 cube skill level?
* 8.
What types of twisty puzzles have you played before?[Multiple]
* 9.
What brand does your main cube belongs to?
* 10.
Do you own or played with a GAN cube before?
* 11.
Which GAN cube do you currently own?[Multiple]
* 12.
How long have you been playing Rubik's cubes?
* 13.
How long do you practice playing Rubik's cubes everyday?
Part 3. Brand recognition and associations
14.
When it comes to Rubik's cubes, which brand of Rubik's cubes first come to mind? In the text boxes below, please fill in the brands you know in order of which comes to mind first.
Brand #1 Brand #1
*
Brand #2 Brand #2
Brand #3 Brand #3
Brand #4 Brand #4
Brand #5 Brand #5
Brand #6 Brand #6
Brand #7 Brand #7
Brand #8 Brand #8
Brand #9 Brand #9
Brand #10 Brand #10
* 15.
Which Rubik's cubes brands below do you recognize or heard of before? Please select all the applicable brands, even if you have written their name in the last question.[Multiple]
* 16.
Which brand have you purchased from? Please select all the brands that you have purchased from.[Multiple]
* 17.
When purchasing a GAN speedcube, which of the following factors are important to you?[Multiple]
* 18.
When purchasing a Rubik's brand rubik's cube, which of the following factors are important to you?[Multiple]
* 19.
When purchasing a Qiyi speedcube, which of the following factors are important to you?[Multiple]
* 20.
When purchasing a MoYu speedcube, which of the following factors are important to you? [Multiple]
* 21.
When purchasing a Dayan speedcube, which of the following factors are important to you?[Multiple]
* 22.
When choosing a YJ cube speedcube, which of the following factors are important to you?[Multiple]
* 23.
When purchasing a Gocube speedcube, which of the following factors are important to you?[Multiple]
* 24.
When choosing a Vin Cube speedcube, which of the following factors are important to you?[Multiple]
* 25.
When purchasing a DianSheng speedcube, which of the following factors are important to you?[Multiple]
* 26.
When choosing a Monster Go speedcube, which of the following factors are important to you?[Multiple]
* 27.
When purchasing a Swift Block speedcube, which of the following factors are important to you?[Multiple]
* 28.
When choosing a YuXin speedcube, which of the following factors are important to you?[Multiple]
* 29.
When purchasing a ShengShou speedcube, which of the following factors are important to you?[Multiple]
* 30.
When choosing a Gilker speedcube, which of the following factors are important to you?[Multiple]
* 31.
When purchasing a MoreTry speedcube, which of the following factors are important to you?[Multiple]
* 32.
When choosing a speedcube from a brand that wasn't mentioned above, which of the following factors are important to you?[Multiple]
* 33.
Which brand's cube do you play with the most at the moment?
Next, we would like to know your opinion and impressions of different Rubik's cube brands
* 37.
How do encounter or learn about our brand/products in your daily life?[Multiple]
* 38.
How often do you follow/view GAN's official social media updates?
* 39.
How long have you been following GANCUBE?
* 40.
What is the main reason you follow GAN on social media?[Multiple]
Part 5. User experience and behavior analysis for GAN's official website
* 41.
Have you ever entered our official website (www.gancube.com)?
* 42.
How often do you visit our official website?
* 43.
Have you ever purchased anything on our official website?
* 44.
What is the reason you choose to purchase our products on our official website?[Multiple]
* 45.
What is the reason you wouldn't purchase our products on our official website?[Multiple]
* 46.
What is the reason you wouldn't visit our official website anymore?[Multiple]
Part 6. Purchasing decisions and competitive products' recognition
* 48.
Where do you normally prefer to purchase Rubik's cubes and related products?
* 49.
Your Rubik's cube's purchasing habit is closer to?
* 50.
Have you purchased from any brands other than GAN last year?
* 51.
What is the reason for you most recent purchase of a cube not from GAN?
Part 7. Smart cubes related questions
* 52.
Before this survey, have you heard of smart cubes?
* 53.
Which of the below are things you think a smart cube can do?[Multiple]
* 54.
Have you ever tried a smart cube before?
* 55.
Why are you attracted to a smart cube?[Multiple]
* 56.
What smart cube functions have you tried?[Multiple]
* 57.
You have tried a smart cube before but has not purchased one, why?[Multiple]
* 58.
What is the reasons why you would not purchase a smart cube?[Multiple]
* 59.
Have you ever bought a GAN smart cube?
* 60.
What is the reason you would choose to purchase a GAN smart cube?
* 61.
Which series of GAN smart cube do you own?[Multiple]
* 62.
Base on your own experience with smart cube, which brand's smart cubes are your favorite?
* 64.
Comparing to other brands, what do you think is [q62]'s main advantage?[Multiple]
* 65.
Have you used the following smart cube apps[Multiple]
* 66.
Which one of the smart cube app do you used the most?
* 67.
What is the reason you choose to use third-party smart cube apps?[Multiple]
* 68.
Comparing to other smart cube apps, what do you think are the advantages of [q66]?[Multiple]
* 69.
How often do you use [q66]
Next, we would like to ask you about IPs and characters
* 70.
Which of the following IPs have you heard of or known about?[Multiple]
* 71.
Out of the IPs you have heard of/known about, please rank your top 5 favorite IPs from your Top.1 favorite to Top.5 favorite (Write down the number 1-5 in the brackets below according to your ranking)[Please sort the items]
Source and contacting details
* 72.
Where did you learn about this questionaire?
73.
Please provide us an email address to participate in our lucky draw.(optical)
This is the end of the questionnaire, thank you for your support and co-operation! Your valuable opinions will help our brand research and develop high quality cubes more suited for your need!
Evaluation object score
