Product Catalogue Survey
产品宣传图册改版调研

For the International Sales Team and our partners   | Deadline: 11 November 2026     | Estimated time: 10–12 minutes

面向国际业务团队和我们的业务伙伴｜反馈截止 2026年11月11日｜预计用时 10至12分钟


To make our catalogue more relevant to local markets, customer needs and sales use, the Marketing Department invites your feedback on the current catalogue, its content structure, access to information and design. Your responses will help set revision priorities.

为让产品宣传图册更贴近市场、客户需求与业务实际使用场景，市场部邀请大家结合所负责市场的经验，反馈现有图册的使用问题，并对内容结构、资料获取方式及设计体验提出建议。调研结果将用于确定改版重点与优先级。
01 Which markets do you cover, and what is your role? 您负责的市场与业务信息是什么?
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Main countries/markets 主要国家或市场: 
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Role 岗位: 
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Name or contact details (optional, for follow-up) 姓名或联系方式（选填，便于后续沟通）: 
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02 What is your main business focus? 您目前主要负责哪类业务?
Mainly residential energy storage / 以户储为主
Mainly commercial and industrial (C＆I) energy storage / 以工商储为主
Both residential and C＆I energy storage / 户储与工商储均涉及
Other, please specify其他，请说明
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03 Who are the main audiences for your catalogue use? 您使用图册主要面向哪些客户?【请选择1-5项】
Select up to 5 多选，最多5项
Dealers or distributors / 经销商或分销商
Installers or EPC contractors / 安装商或EPC
Residential end users / 家庭终端用户
Commercial/industrial owners or project investors / 工商业业主或项目投资方
Other 其他
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I Current use and pain points 业务使用与现有问题

04 How often have you used the current catalogue in the past three months? 近三个月，您使用现有图册的频率如何？

Select one / 单选

Several times a week / 每周多次
About once a week / 每周约1次
A few times a month / 每月几次
Rarely / 很少使用
Never / 未使用过
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05 In which situations do you use or need a catalogue? 您在哪些场景使用或需要使用图册?【请选择1-6项】

 Select up to 6 / 多选，最多6项

Trade shows and initial contact / 展会获客与首次接洽
Customer visits and product presentations / 客户拜访与产品介绍
Sharing by email or messaging apps / 通过邮件或即时通讯工具发送资料
Distributor or installer training / 经销商或安装商培训
Product selection and solution discussions / 产品选型与方案沟通
Customer internal review or onward sharing / 客户内部评估或转发
Other 其他
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06 Which problems most affect your use of the current catalogue? 现有图册最影响业务使用的问题是什么?【请选择1-7项】
Select up to 7; the last two options are exclusive / 多选，最多7项；“无明显问题”与“不熟悉”不与其他项同选
Too much information; key points are hard to find / 信息多，难以快速找到重点
Product categories or model differences are unclear/ 产品分类或型号差异不清晰
Insufficient application and system configuration guidance/ 缺少场景方案及产品搭配说明
Key benefits do not match local customer priorities / 卖点与当地客户关注点不匹配
Insufficient local case studies or credibility evidence / 缺少当地案例或信任证明
Information is difficult to update or access / 信息更新或获取不方便
Text, graphics or mobile viewing are difficult / 文字、图表或手机端阅读不便
Other 其他
No major issues / 无明显问题
Not familiar enough with the current catalogue / 不熟悉现有图册，无法判断
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II Market feedback 市场反馈

07 What information matters most to customers in your markets? 您所负责市场的客户最关心哪些信息?
【请选择1-11项】

Select up to 11 / 多选，最多11项

Product pricing and total investment / 产品价格与总体投入
Backup power and supply reliability / 停电备用与供电保障
Electricity savings and payback rationale / 电费节省与回本逻辑
Safety, reliability and service life / 安全、可靠性与使用寿命
Capacity expansion and future upgrades / 容量扩展与未来升级
Equipment compatibility and system configuration / 设备兼容与系统搭配
Ease of installation, commissioning and maintenance / 安装、调试与维护便利性
Local certification and grid-connection suitability / 当地认证及并网适用性
Warranty, after-sales support and local service / 质保、售后与本地服务
Remote monitoring, maintenance and energy management / 远程监控、运维与能源管理
Case studies and real-world results / 项目案例与实际应用效果
Other 其他
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08 Which catalogue format would best support your sales work? 从业务使用角度，您更倾向哪种图册组合?
One combined catalogue covering Residential and C＆I / 一本综合图册，覆盖户储与工商储
Separate Residential and C＆I catalogues / 户储与工商储分别成册
A concise overview plus dedicated residential and C＆I booklets / 一本精简总览，搭配户储和工商储专题册
Other 其他
Not sure yet / 暂无法判断
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III Content structure and priorities 内容组织与信息取舍

09 Which content sequence best matches how you present to customers? 哪种内容顺序最符合您向客户介绍的习惯?
Applications and solutions → product series → model selection / 应用场景与解决方案 → 产品系列 → 型号选型
Product series → Model comparison → Applications / 产品系列 → 型号对比 → 应用方案
Organize by product category, such as inverters and batteries / 按逆变器、电池等产品类别组织
Organize by local market needs or customer type / 按当地市场需求或客户类型组织
Other 其他
Not sure yet / 暂无法判断
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10 Which content should be retained or strengthened in the revision? 改版后，哪些内容最值得保留或加强?【请选择1-9项】

Select up to 9 /  多选，最多9项

Company credentials, brand and service capabilities / 公司实力、品牌与服务能力
Applications, customer problems and solutions / 应用场景、客户痛点与解决方案
Product series positioning and key benefits / 产品系列定位与核心卖点
Model differences, key specifications and selection guides / 型号差异、核心参数与选型表
System configuration, compatibility and expansion / 系统搭配、兼容性与扩容说明
Installation and maintenance guidance / 安装与运维说明
Certification, warranty and after-sales information / 认证、质保与售后信息
Real project case studies and evidence of value / 真实项目案例与价值证明
Software monitoring and energy management / 软件监控与能源管理介绍
Other 其他
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11 Which content could be shortened, moved online or removed? 哪些内容可以精简、移至线上，或删除?【请选择1-8项】

Select up to 3; “Do not shorten” is exclusive / 多选，最多3项；“不建议精简”不与其他项同选

Repeated series benefits or similar model descriptions / 重复的系列卖点或相似型号介绍
Detailed specification tables and full technical documents / 详细参数表及完整技术资料
Detailed installation steps and operating instructions / 过细的安装步骤与操作说明
Technical descriptions with little customer value / 缺少客户价值的技术描述
Other 其他
Do not shorten; full information is needed offline / 不建议精简，线下需要完整资料
Not sure yet / 暂无法判断
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IV Software coverage and market adaptation 软件呈现与市场适配

12 How should AI and energy management software be presented in the catalogue?
Briefly within relevant solution or series pages / 在相关方案或系列页中简要体现
A dedicated section with functions, interfaces and customer benefits / 独立章节，说明功能、界面与客户价值
A brief overview with demos and details available via QR code / 图册保留简要介绍，演示与细节扫码查看
Limited current customer demand; allocate less space / 目前客户需求较少，可降低篇幅
Other 其他
Unfamiliar with the capabilities or not sure yet / 不了解相关能力或暂无法判断
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13 What localization does your market need? 您所负责市场需要哪些本地化内容?【请选择1-7项】

Select up to 7 / 多选，最多7项

Local language(s) 当地语言
Local electricity challenges and typical applications / 当地用电问题与典型应用场景
Applicable products, certification and grid-connection information / 适用产品、认证及并网信息
Local project case studies and testimonials / 当地项目案例与客户评价
Local service, after-sales or training support / 本地服务、售后或培训支持
Other 其他
No specific needs at present /暂无特别需求
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14 Which combination of printed and digital information would work best? 您更倾向哪种纸质与数字资料组合?
Keep comprehensive print content; use QR codes as a supplement / 纸质图册保留完整信息，二维码作为补充
Keep essential information in a concise catalogue; access details via QR codes / 精简图册保留核心信息，详细资料扫码查看
Use a digital catalogue as the main resource, with a brief printed overview / 以数字图册为主，纸质仅保留简短总览
Use different combinations for different markets / 不同市场采用不同组合
Other 其他
Not sure yet / 暂无法判断
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V QR access and offline requirements 扫码查阅与离线需求

15 Even with QR codes available, which information must remain in the catalogue? 即使提供二维码，哪些信息仍必须保留在图册中？【请选择1-8项】

Select up to 8 / 多选，最多8项

Product images, model names and series positioning / 产品外观、型号与系列定位
Key benefits and customer value / 核心卖点与客户价值
Key specifications and model comparisons / 关键参数及型号对比
Applications and system configurations / 场景方案与系统搭配
Compatibility and application limits / 兼容性与适用边界
Certification, warranty and key safety information / 认证、质保与安全要点
Service channels and contact details / 服务渠道与联系方式
Selected case studies / 典型案例
Other 其他
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16 Which resources should customers be able to access quickly after scanning? 扫码后，最需要快速获取哪些资料?【多选题】

Select up to 9 / 多选，最多9项

Latest datasheet for the specific model / 对应型号的最新规格书
Product manuals and installation videos / 产品手册及安装视频
Applicable certificates and warranty documents / 适用认证与质保文件
Compatibility lists and system configurations / 兼容清单与系统搭配方案
Project case studies and application videos / 项目案例与场景视频
Software demos and user guides / 软件演示与使用指南
Materials in local languages / 当地语言资料
Full digital catalogue and downloadable materials / 完整数字图册及资料下载
Pre-sales or after-sales contact channels / 售前或售后联系入口
Other 其他
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17 What barriers could affect QR-code access in your markets? 您所在市场中，扫码查阅可能遇到哪些障碍?【请选择1-7项】

 Select up to 7; “No major barriers” is exclusive / 多选，最多7项；“无明显障碍”不与其他项同选

Customers rarely scan QR codes or prefer print / 客户不习惯扫码或偏好纸质资料
Unreliable connectivity at trade shows or customer sites / 展会或客户现场网络不稳定
Inaccessible, slow-loading or expired links / 链接打不开、加载慢或失效
Difficult mobile reading, downloading or sharing / 手机阅读、下载或转发不方便
Unclear language, model or document version / 语言、型号或资料版本难以辨认
Other 其他
No major barriers / 无明显障碍
Insufficient experience to judge / 暂无经验，无法判断
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VI Design experience 设计体验

18 Which design improvements would most help customers and sales users? 从客户阅读与业务使用角度，设计最需要改善什么?【请选择1-10项】

Select up to 10 / 多选，最多10项

Clearer contents, categories and navigation / 目录、分类及查找路径更清晰
Design should align more closely with the visual style of leading industry brands / 风格要更偏向行业审美聚焦
Stronger hierarchy and less dense text / 重点突出，减少文字堆砌
More readable specifications and model comparisons / 参数表与型号对比更易读
Better product images, application visuals and system diagrams / 产品图片、场景图及系统图质量更高
Clearer typography and multilingual layout / 字体、字号与多语言排版更清晰
More consistent branding and a more professional finish / 品牌风格更统一，整体质感更专业
Easier mobile viewing, downloading and sharing / 手机阅读、下载及转发更方便
More practical size, paper and binding for carrying and presenting / 尺寸、纸张与装订更适合携带及展示
Other 其他
No major improvements needed 暂无明显改善需求
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19 Are there competitor or other brand catalogues worth referencing? 是否有值得参考的竞品或其他品牌图册?

 Optional; attach a file or provide a link  选填，可提供附件或链接 

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20 What other market feedback or revision suggestions would you like to add? 还有哪些市场反馈或改版建议希望补充?
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